Thinking of starting a professional cleaning business? There is a large market out there for cleaning and the potential for huge profits. Upfront costs can be very inexpensive compared to starting many other types of businesses, plus you do not need any qualifications to get started. Overall, this can be a fantastic business venture for those who aren’t afraid to get their hands dirty. Below are just 7 tips for launching a successful professional cleaning business.
Define your target market
There are so many types of consumers attempting to find cleaning services. You must carefully consider who you want to focus on. Most cleaning companies will focus on home cleaning or commercial cleaning. Housecleaning involves cleaning people’s homes, which can include routine cleaning or one-off major cleaning jobs. Commercial cleaning involves cleaning offices, restaurants, schools and other commercial buildings – this can include routine cleaning or one-off deep cleaning. Decide which one is right for you.
Find your USP
There will be plenty of other cleaning businesses out there to compete with, so you need to find something that sets you apart. This is known as finding your USP (unique selling proposition). Examples of USPs could include dealing with home hoarders, using only eco-friendly cleaning chemicals, offering professional carpet cleaning services, offering upholstery cleaning services, or even offering services such as mildew removal.
Build a website
Every business needs a website. Make it your precedence to build a site so you can begin attracting customers online. It’s a good idea to hire a professional web development company to create something that looks top quality and SEO friendly.
Invest in marketing
Other marketing strategy It will also help you to attract customers. This could include printing flyers to send through people’s doors, promoting your services on social media or handing out business cards. Make sure your target market and USP are clearly outlined in your marketing. By continuing to invest in marketing, you can continue to earn a gentle income.
Find out what equipment you need
You need certain equipment to run your cleaning business. This can range from a vacuum cleaner for casual jobs to floor supports for more specialised work. If you think you will be using this equipment regularly, you should possibly buy one. If you think you might only need to use it from time to time, it might be more economical to rent it when you need it.
Decide whether you need to hire staff
Are you willing to do all the cleaning yourself? Depending on the type of clients you take on and the number of clients you take on, it may be beneficial for you to hire several staff members. If you become an employer, make sure to get a license and insurance, and set up a payroll system.
Stay on top of accounting
You need to know every payment that comes in and goes out so you can file your taxes properly at the end of the year. Many cleaning companies employ an accountant to do this, but you may still want to do some of the tasks yourself such as paying staff and easily keeping payment records to ensure clients pay their cleaning bills. Accounting software it might be worth downloading to help with this.
