Make Up For Ever’s new campaign is all about celebrating individuality. With transgender model Andreja Pejic, and actress Jamie Chung representing the campaign, the pictures are striking. This brand has all the time been known for its highly pigmented shadows, and products of camera-ready shades. Celebrity makeup artist Melanie Inglesis, who I find as charming as she is artistic, created the look.
On August 12, 2015, Make Up For Ever invited a select few LA-based beauty bloggers to jointly promote the mantra. Melanie and Jamie were both there to network with bloggers and guests. Melanie gracefully provides senior artist tips and tricks on coveted shadows. Each blogger receives a personalised can with their own face on it, together with some artist shades of their choice. Each color truly represents the realm of the artist’s personality and being. Whether it is mermaid teal, or lots of burnt matte, there is a color and texture for each emotion and feeling a man (or woman) knows.
Beauty bloggers and or vloggers became a real influence in what’s trending today. They are relatable and neutral in their recommendations. It is extremely important for them as role models to project a positive influence onto their followers. That is what Make Up For Ever aims to attain with the event.
Try something new with your makeup, and do not be afraid to think outside the box. Carry a new look with confidence.
Brave. Be Unpredictable. Become you.