As we know, society and the media have an inclination to define what a lady’s body should be like. Many refer to women of a certain size as plus-sized, while others blatantly use the term fat. If a lady is not only snug in her own skin, but also healthy, why is she labeled fat if she has few curves? Why are models in sizes 0-6 somewhat the mold behind what a lady looks like, given the undeniable fact that the average woman does not hold that size? These so-called ‘size tags’ are a factor behind the self-image problems and eating disorders that women and girls of all ages and sizes face. Not only women with curves are affected, but also those who are thin feel they aren’t thin enough. Many fashion houses, modeling agencies, and publications continue to feature skinnier models, but with the “curvy girl era” taking shape, those trends may be shifting soon.
Recently, model Ashley Graham made waves in this Sports Illustrated Swimsuit issue, showing off her curves in the #CURVESINBIKINIS ad for her Sexy Swim line. As the founding father of a web workout video for, “Curvy Fit Club,” which was created to help women stay healthy, while looking fit, Graham has been the driving force and pioneer behind bringing the “plus size” label to the forefront of the world. With the average woman in the US being a size 14, and the plus-size clothing industry raking in $18 billion a year, Ashley Graham’s lingerie collection for Addition Elle was just the starting point behind the mark Graham made in the modeling, fitness and apparel industries.
As Graham herself says, “I know my curves are hot and I want everyone to know theirs are too. This is no reason to hide and every reason to show off. The world is ready for more curves in bikinis.”
