Of the various metals in the world, have you ever wondered why gold has been the metal of choice for jewellery since historical times? There are many reasons for the preference for this yellow metal ranging from social to economic. Let’s find out some of the reasons this metal has become popular for making Indian jewelery.
Religious beliefs
India has a diversified culture with many people of various religions living together peacefully. The country has a rich culture and traditions which are manifested by its numerous festivals. One of the most significant and integral aspects of the festival celebrated by all religions is Gold. Across religions, it is taken into account an asset. There are many festivals such as Diwali and Akshaya Tritiya where this precious metal is brought as it is taken into account to bring good luck.
Another classic example of individuals’s religious beliefs even overtaking the rate of riding gold is the donation of gold jewellery to temples. The Tirupathi Temple in Andhra Pradesh is being donated tons of gold even now when gold prices are high.
Gifting Gold is Profitable
Gifting gold is a convention followed from the past. Be it at a marriage, birth, celebratory occasion or even a death gift gold is a crucial part of the ceremony. It is believed that giving gold is taken into account auspicious and is assumed to bring good luck to the recipient. The bride’s parents adorn themselves with every kind of jewellery, from a easy gold ring design for the latest luxury designs. It is given with the intention of being a source of income when the bride is in financial trouble.
Status Symbol
Wearing gold is taken into account a status symbol in India. It has been like that from the time of kings and queens to the present day. People shamelessly flaunt their jewellery, they might gold earring designs in 2 grams, their necklaces or bracelets. The more you use the richer you are considered. In a country of over a billion people, gold is used to shine in crowds. Moreover, it isn’t limited to anyone section of society, people from all walks of life, be it common people, officials, or politicians flaunt their designer jewelery. Especially in rural areas, wearing more gold shows more power and also shows people that they’re rich and have the money to buy gold irrespective of the price of gold.
Investment
Gold is taken into account an investment that has traditionally provided good returns. The demand for gold in India is such that it is taken into account a better investment than stocks, shares, debentures or even fixed deposits or real estate. Moreover, unlike other investments, one can invest small amounts. Hence it’s the most preferred option in rural India. Many people in India pledge gold when they need money and get gold loans.
Not to be Obsolete
Another reason why gold is the metal of choice is that it can be smelted and simply reworked. It is a metal that doesn’t lose its purity with age and can therefore be passed down from generation to generation while remaining valuable. If the jewellery design is outdated, there are numerous jewellery stores that specialise in remelting and redesigning gold into fashionable products. Family looms are also an amazing way to protect yourself from rising gold prices in India.
People in India love gold jewelery because of its luxury and also because it’s a rare metal. Unlike other metals, it does not lose its luster or value with age. This makes it not only an amazing investment option but also a stylish one.
